Promotion tools · your own content line
One visit to the building — dozens of posts in eight languages
The buyer of a Georgian new build usually does not live in Georgia: they watch reels in Tel Aviv, TikTok in Almaty and Telegram in Dubai, each in their own language. We film the building once, then cut reels, posts and a long report out of that footage, translate them and spread them across public channels in different countries. Under your name and with your link.
Filming, editing, translation and publishing are on us, and free for members.
- One visitturns into 8–12 reels
- 8languages
- 9platforms in one click
What the community gives you
Leads, publicity, tools — and people you can turn to
- Leads that come to youEnquiries about the listings assigned to you come straight to you, with the context of the conversation and without one contact being resold to three agents.
- PublicityYour name stands next to the building you actually know: reels, reports and expert comments in eight languages, in public channels across several countries.
- Professional toolsThe content line and auto-publishing to social networks, a library of materials, selections to send a client, statistics on every reel.
- The community behind youA dispute with a developer, a viewing in a city you are not in right now, a question about documents — there is someone to ask, and there are many of you.
This page is about the second and third of those: how the content line does the publicity and the publishing for you.
How the line works
Four steps from one visit to dozens of posts
Your part is an hour on site and ten minutes of approvals. The rest is done by our team and by your dashboard.
- 01 · filmingA visit to the building
We come with a camera operator. You talk on camera about layouts, deadlines and the pitfalls — the same way you talk to a client.
- 02 · cuttingThe footage is cut into formats
One visit gives 8–12 vertical reels, cover images, a carousel of floor plans and a long report for the site.
- 03 · languagesTranslated for the market, not word for word
Captions, subtitles and voice-over in eight languages. The emphasis moves: in one market it is the payment plan, in another residency, in a third the rental yield.
- 04 · publishingIt goes out to the channels and your accounts
Community channels by country plus your own social networks — in one click and on a schedule set a month ahead.
Languages and channels
Your listing is read where its buyers live
Every language is not just a translation: it is its own set of channels, its own topics and its own time of day. Below is where the material about your listing goes.
- RussianIn flowRelocation and investment: Russia, Kazakhstan, Armenia, Russian speakers in Europe and the UAE.Telegram · Instagram · YouTube · VK
- EnglishIn flowInvestors and remote buyers: the UAE, the UK, Europe, the United States. Yield, rental income, resale.Instagram · TikTok · YouTube Shorts
- GeorgianIn flowThe local buyer and local agents. Here it is the handover date, the district, the school and the parking that matter.Facebook · TikTok · Instagram
- HebrewIn flowIsrael is one of the most active markets for Batumi. Payment plans, developer guarantees, a deal done remotely.Facebook · Instagram · WhatsApp
- TurkishOn requestTurkey and Turks living in Adjara: the crossing is an hour away, rental income, business next to the building.Instagram · YouTube
- ArabicOn requestThe Gulf: the UAE, Saudi Arabia, Kuwait. The summer season, sea views, family holidays.Instagram · TikTok
- PersianOn requestIran and Iranians in the UAE. Buying property as a way to keep savings; questions about payment and documents.Instagram · Telegram
- UkrainianOn requestUkraine and Ukrainians in the EU. Long lets, moving with the family, the cheaper blocks.Telegram · Instagram
Being straight
Four languages go out every week; the rest run for a specific building and a specific demand. Our channels are measured in tens of thousands of readers, not millions: we do not buy followers and we do not show you pretty numbers out of somebody else's dashboard. If you work with one particular market, say so and we start with its language.
Publishing tool
One reel, nine platforms — without uploading it nine times
The finished clip sits in your dashboard. You tick the networks and the languages, set the time, and the system publishes through official integrations. We never see or store the passwords to your accounts.
One upload instead of nine
Crop, length and cover image are adjusted to each platform's requirements automatically.
Timed to the country, not to us
The Hebrew version goes out in the Israeli evening, not at Georgian midnight. The schedule is visible a month ahead.
Captions and hashtags ready
Each language gets its own text and its own set of tags. One click to change them if you want to put it differently.
The link is always yours
The description carries the listing card with your assignment and a campaign tag. The click and the enquiry are both visible in your dashboard.
Access through official APIs
You connect by logging into the network yourself and can disconnect at any moment. We never ask for logins or passwords.
What we do not promise
There will be no viral millions and no hundred thousand followers in a month — that is a lottery, not a tool. What we promise is regularity: the building is shown, steadily, where its buyers are, in the language they read. Comments and direct messages in your accounts stay yours — we do not talk to people instead of you.
Personal
Every realtor has their own content line
This is not a shared platform feed you occasionally appear in. It is your stream of material about your listings — with your name, your links and your statistics.
- PlanA content plan for the monthWhat we film, for which listings and when it goes out. Visible in advance, so you can fit viewings and time off around it.
- ArchiveA library of cutsEvery clip and cover image for every listing sits in your dashboard. Sending one to a client on WhatsApp takes two taps, with no digging through your camera roll.
- NameBranded cover imagesYour name, your photo and your contact on every piece. The buyer remembers a person, not a platform.
- LeadThe enquiry comes to youA click from a reel lands on the listing where you are assigned. The registry keeps the source: network, language, date. There is nothing left to argue about afterwards.
Boundaries
- We promote buildings, not «top agents»There will be no «number one realtor in Batumi» advertising: it does not work and it ruins the channels. What works is a proper look at a building you actually know.
- Only listings assigned to youWe do not film somebody else's assignment — that is a rule of the community, and it protects you exactly as it protects everyone else.
- The accounts stay yoursDisconnect the access and the material stays with you. Content about your listings can be published anywhere, including your own channels.
Questions
What people ask before applying
Not on the list? Write to us — answering awkward questions is part of the job.
Do I have to film and edit it myself?
For now, yes — you add prepared video, so basic editing is needed. Spreading it across the networks is automatic: language versions, scheduling and publishing are on our side. Automatic editing is being built.
I do not want to be on camera
Voice only is fine, and so is no you at all — subtitles and your name on the cover image. Being straight about it: material with a person on camera is watched longer and brings more enquiries. But the choice is yours, and it does not affect your access to the tools.
I have no social accounts of my own. Is that a problem?
You can work without them, but the reach will be lower. Kvartly publishes your material in its own feed and in the country channels, with you named as the author. Your own networks amplify that: connect them whenever you like and the publishing tool will run them in parallel, with no double work.
What does it cost?
Right now everything is free. In about a year, once the model is actually performing, Kvartly will ask for 10% of your commission on the deals that came from our material. We will be relying on your honesty: you could deceive us and not pay — but the community is closed, it will become known, and it will end in sanctions or a ban.
Who owns the content?
You and the platform at the same time. You can use any of it in your own channels, in presentations and in messages to a client, with nothing to approve. We publish it in the community channels and on the listing card, always crediting you as the author.
How are enquiries from reels counted?
The link in the post leads to the listing card with a campaign tag. The enquiry enters the registry with the date, the language and the network the person came from, and it is assigned to you. If the buyer wrote to the channel instead of following the link, we pass the conversation to you with the same mark.
Getting connected
The first filming happens within two weeks of joining
The promotion tools are part of being in the community. There is no separate application: you join as a realtor, and the content line is switched on together with your profile.
- 1Profile and listingsChecking the documents usually takes a day. Then you take the listings you want material made for.
- 2Content plan and first filmingWe pick the building together, agree what you will talk about, and film — an hour on site.
- 3Posts and enquiriesA week later your dashboard holds the first reels in four languages and the statistics for each of them.